What does the word Arc'Warm mean?
The word Arc'Warm comes from an apostrophe derived from two key words in our project, ARCTIC and WARM - ARC'WARM, which in colloquial meaning is Arctic Warm, to represent the concepts of top quality thermal clothing focused on the concept, the extreme temperatures of the Arctic Circle.
With Arc'Warm, we have sought a powerful logo that evokes security and a complete word that manages to convey our work philosophy and the transparency of our entire process.
